3.0 hours Building Green – Course Syllabus

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Course Syllabus:

3.0 Elective Hours

Believers are on board with green home building, but they want to invest in green homes for different reasons. Some are concerned with preserving the environment and some are interested in return on their real estate investments. Other homebuyers are concerned with reducing the costs of homeownership like utility bills and equipment replacement. Still, others want to live and raise their families in the most healthy and safe environment. No matter their reasons, this target market is prepared to buy green. So real estate professionals must demonstrate that they understand their needs and can help them choose the green home that best meets them. Focusing on the benefits of green homes is a key selling point.

Regardless of consumers attitudes about green homes whether they are skeptics who do not quite believe in this concept or believers who are ready to invest in green homes real estate agents should highlight the benefits of green homes like better air quality and noise control, lower utility bills, tax incentives, and increased quality of life. They should also be prepared to discuss the disadvantages of green homes. This will allow the consumer to weigh the pros and cons to make the best choice for their needs.

As the green building industry continues to grow, increasing numbers of consumers will build and buy green homes. Economic benefits like cost savings, tax incentives, and higher resale values will fuel demand. Yet disadvantages like construction and material costs, lack of experienced green home builders, and uncertainty about resale values can make green homes undesirable for some home buyers.

This course will aid the real estate professional in educating the consumer about the long-term economic value of green homes as well as their social and environmental.

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